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Collections

Responsibilities

Creative Director, Project Manager, Copywriting, Hands-on Designer, Adobe Illustrator, and Photoshop.

This page showcases abstract concepts that demonstrate my creative copywriting and design skills, which extend far beyond B2B.

Full Page Ads

Design examples of four full page ads for Krooked Skateboarding, showcasing cutting-edge design and bold modern typography and graphics that reflects the brand's dynamic energy and innovative spirit in urban skateboarding culture.

Movie Poster

Everyday Sketches

I drew these sketches by hand—no AI involved. Sketching helps me explore fresh ideas and perspectives. Since childhood, I've had a keen eye for detail, capturing what others might overlook. This artistic skill pushes me beyond conventional thinking, allowing me to develop ideas, solutions, and expressions that are both innovative and practical.

Left to right: Lantern, Ketchup Bottle, Fish, Firepit
Medium: Charcoal, Ink

Life Drawing

Life drawings teach you to slow down, focus, and notice details. It sharpens your observation skills, improving your understanding of form, proportion, and movement. This builds technical skills that enhance creativity and allow for more accurate expressions that can be applied beyond a life drawing canvas.

Title: Morning Stretch
Medium: Charcoal

The Weeknd (Out-of-Home Advertising)

Digital and Print Magazine: Layout and Photoshoot Art Direction

MedAd News Awards Video

Med Ad News celebrates outstanding achievements in pharmaceutical and healthcare advertising at the esteemed Manny Awards ceremony a division of UBM.

As the Creative Director for this project, I led the creative team, overseeing the artistic direction to ensure the final deliverables aligned with the brand’s mission and objectives. I utilized storyboards, moodboards, and collaborative brainstorming sessions to shape the creative vision, while managing the project through Workfront and securing stakeholder approvals at each key stage of the process.

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